Electronic Cigarette & Vapor News

Imperial Tobacco Acquires Blu E-Cigarettes Following R.J. Reynolds-Lorillard Merger July 18 2014

Posted by: Vranks on July 17, 2014 Under: E-Cig News  Imperial Tobacco has gone from just getting its feet wet in the electronic cigarette market to owning the world’s most successful e-cigarettes brand, after it acquired Blu Electronic Cigarettes from the newly-newly formed R.J. Reynolds-Lorillard tobacco juggernaut.   Blu is currently the best-selling electronic cigarette brand in the United States, accounting for around 47% of the market. Established as an independent...